The harder you work, the luckier you get : an entrepreneur's memoir / Joe Ricketts founder of Ameritrade.
- 4 of 5 copies available at Evergreen Indiana.
0 current holds with 5 total copies.
|Location||Call Number / Copy Notes||Barcode||Shelving Location||Status||Due Date|
|Alexandria-Monroe PL - Alexandria||B RIC (Text)||37521530952847||AMPL Adult New Nonfiction Shelf||Available||-|
|Paoli PL - Paoli||921 RIC (Text)||79593000026239||Adult Non-Fic||Available||-|
|Plainfield-Guilford Twp PL - Plainfield||921 Ricketts (Text)||31208913151462||new non-fiction||Available||-|
|Union Co PL - Liberty||Bio Ric (Text)||34194001224600||BIO||Available||-|
|Whiting PL - Whiting||ON ORDER (Text)||WHTNG9781501164781||On order||On order||-|
- ISBN: 9781501164781 (hardcover)
- ISBN: 1501164783 (hardcover)
- Physical Description: v, 321 pages, 8 unnumbered pages of plates : photographs (mostly color) ; 24 cm
- Edition: First Simon & Schuster hardcover edition.
- Publisher: New York. New York : Simon & Schuster, 2019.
- Copyright: ©2019
|Bibliography, etc. Note:||
Includes bibliographical notes/references (pages 303-310) and index.
Joe Ricketts always had the gift of seeing what others missed. The son of a house builder, he started life as a part-time janitor, but by the age of thirty-three he saw the chance to challenge the big brokerage firms by offering Americans an inexpensive way to take control of their own stock trading. Nowadays, we take for granted that Main Street is playing right there on Wall Street, but Ricketts made that happen. His company, begun with $12,500 borrowed from friends and family, took off like a rocket thanks to an early embrace of digital technology and irreverent marketing. But Ameritrade also faced a series of near-disasters: the SEC almost shut him down; his partners tried to force him out because of his relentless risk-taking; penny brokers swindled the company; the crash of 1989 nearly cost him everything; and he was almost shut down again when a customer committed massive fraud. By the time of the dot-com bust, he had proven that his strategy based on frontier values could survive just about anything.
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