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Influencer : building your personal brand in the age of social media / Brittany Hennessy.

Hennessy, Brittany, (author.).
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Available copies

  • 2 of 4 copies available at Evergreen Indiana.

Current holds

0 current holds with 4 total copies.

Location Call Number / Copy Notes Barcode Shelving Location Status Due Date
Batesville Mem. PL - Batesville 658.872 HENNESSY (Text) 34706001611898 Mary Stewart Center Available -
Mooresville PL - Mooresville 658.872 HEN (Text) 37323005400232 NONFIC Checked out 12/01/2018
Princeton PL - Princeton 658.872 Hen (Text) 30890000690550 New Adult Materials Upper level Available -
Zionsville PL - Hussey-Mayfield Memorial 658.872 HENNESSY (Text) 33946003380586 New Books . 2nd Floor Checked out 11/12/2018

Record details

  • ISBN: 9780806538853
  • ISBN: 0806538856
  • Physical Description: xiv, 256 pages ; 21 cm
  • Publisher: New York, NY : Citadel Press, Kensington Publishing Corp., [2018]

Content descriptions

General Note:
"The blueprint to manage and monetize your influence as a content creator"--Cover.
Formatted Contents Note:
Building your community. The feed: How do you find your voice and create great content? ; The audience: How do you get people to follow you? -- Packaging your brand. The edge: How do you stand out from the crowd? ; The press: How do you get sites and brands to notice you? --Monetizing your influence. The money: How do you determine and negotiate your worth? ; The contract: How do you decipher all this legalese? ; The agent: How do you know when you're ready and where do you find one? -- Planning your future. The goal: How do you prepare for what's next?
Summary, etc.:
Every one of your favorite influencers started with zero followers and had to make a lot of mistakes to get where they are today--earning more money each year than their parents made in the last decade. But to become a top creator, you need to understand the strategies behind the Insta-ready lifestyle . . . As nightlife blogger, then social media strategist, and now Senior Director of Influencer Strategy and Talent Partnerships at Hearst Magazines Digital Media, Brittany Hennessy has seen the role of influencers evolve and expand into something that few could have imagined when social media first emerged. She has unrivaled insight into where the branded content industry was, where it is, and where it's going.
Subject: Internet marketing.
Branding (Marketing)
Self-presentation.
Success in business.
Online social networks.
Social media.
BUSINESS & ECONOMICS / Advertising & Promotion.
BUSINESS & ECONOMICS / E-Commerce / Internet Marketing.
BUSINESS & ECONOMICS / Entrepreneurship.

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