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Building a storybrand : clarify your message so customers will listen / Donald Miller.

Available copies

  • 1 of 1 copy available at Evergreen Indiana.

Current holds

0 current holds with 1 total copy.

Location Call Number / Copy Notes Barcode Shelving Location Status Due Date
Peru PL - Peru 658.8 MILLER D (Text) 53069000491952 NEW BOOK Available -

Record details

  • ISBN: 9780718033323
  • ISBN: 0718033329
  • Physical Description: x, 228 pages : illustrations ; 22 cm
  • Publisher: [New York] : HarperCollins Leadership, an imprint of HarperCollins, [2017]

Content descriptions

Bibliography, etc. Note: Includes bibliographical references (pages 225-228).
Formatted Contents Note: The key to being seen, heard, and understood -- The secret weapon that will grow your business -- The simple SB7 framework -- A character -- Has a problem -- And meets a guide -- Who gives them a plan -- And calls them to action -- That helps them avoid failure -- And ends in a success -- People want your brand to participate in their transformation -- Building a better website -- Using a StoryBrand to transform company culture.
Summary, etc.: Explains how businesses can better connect with their customers through the use of a simplified brand message, one that fosters ease of understanding on websites, in brochures, and on social media.
Subject: Branding (Marketing)
Advertising > Brand name products
Product management
Customer relations

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