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Running lean : iterate from plan A to a plan that works / Ash Maurya.

Maurya, Ash. (Author).
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Electronic resources

Available copies

  • 1 of 1 copy available at Evergreen Indiana.

Current holds

0 current holds with 1 total copy.

Location Call Number / Copy Notes Barcode Shelving Location Status Due Date
Newburgh Chandler PL - Bell Road Library 658.401 MAR 2012 (Text) 39206020779862 NonFiction Available -

Record details

  • ISBN: 9781449305178
  • ISBN: 1449305172
  • Physical Description: xxviii, 207 pages : illustrations ; 24 cm.
  • Edition: 2nd ed.
  • Publisher: Sebastopol, CA : O'Reilly, 2012.

Content descriptions

General Note:
Series statement from dust jkt.
Bibliography, etc. Note:
Includes bibliographical references and index.
Formatted Contents Note:
Roadmap -- Meta-principles -- Running lean illustrated -- Document your plan A -- Create your lean canvas -- Identify the riskiest parts of your plan -- Prioritize where to start -- Get ready to experiment -- Systematically test your plan -- Stage one: Understand problem -- Get ready to interview customers -- The problem interview --Stage two: Define solution -- The solution interview -- Get to release 1.0 -- Stage three: Validate qualitatively -- Get ready to measure -- The MVP interview -- Validate customer lifecycle -- Stage four: Verify quantitatively -- Don't be a feature pusher -- Measure product/market fit -- Conclusion -- Appendix: Bonus material.
Subject: New business enterprises.
Entrepreneurship.
Business planning.

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