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Profitable podcasting : grow your business, expand your platform, and build a nation of true fans / Stephen Woessner.

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  • 0 of 1 copy available at Evergreen Indiana.

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0 current holds with 1 total copy.

Location Call Number / Copy Notes Barcode Shelving Location Status Due Date
Batesville Mem. PL - Batesville MSCE 658.8 WOESSNER (Text) 34706001580572 Mary Stewart Center Checked out 10/09/2017

Record details

  • ISBN: 9780814438282
  • ISBN: 0814438288
  • Physical Description: xi, 258 pages : illustrations ; 24 cm
  • Publisher: New York : AMACOM/American Management Association, [2018]

Content descriptions

Bibliography, etc. Note: Includes bibliographical references (page 247) and index.
Formatted Contents Note: Foreword / by Don Yaeger -- Introduction. How a podcast can be your trojan horse of selling -- Chapter 1. Overcome your biggest obstacles to success -- Chapter 2. Take your vitals -- Chapter 3. System overview - your recipe for success -- Chapter 4. Grow your revenue -- Chapter 5. Expand your platform -- Chapter 6. Build your nation of true fans -- Chapter 7. Your Avatar, Dream 50, and my $2 million mistake -- Chapter 8. Stage 1: Strategic planning and production kick-off -- Chapter 9. Stage 2: Guest experience and website groundwork -- Chapter 10. Stage 3: Audio intros, outros, and design -- Chapter 11. Stage 4: Social media, recording software, and first round of guest interviews -- Chapter 12. Stage 5: Final website content and show notes -- Chapter 13. Stage 6: Equipment, software, and editing your interviews -- Chapter 14. Stage 7: Launch strategy: how to reach the top of iTunes -- Chapter 15. How to be an excellent host -- Chapter 16. How to attract sponsorships -- Chapter 18. Getting it all done: recruit rock star unpaid interns -- Epilogue. Don't quit - win the Oscar instead.
Summary, etc.: Podcasting offers rich opportunities, especially if you do it right. Lays out a precise formula for creating, launching, marketing and monetizing podcasts in any industry.
Subject: Internet marketing.
Podcasting.

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