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Using target audience analysis to aid strategic level decisionmaking / Steve Tatham.

Tatham, Steve, 1960- (author.). Army War College (U.S.). Strategic Studies Institute, (publisher.). Army War College (U.S.). Press, (publisher.).

Record details

  • Physical Description: 1 online resource (xiii, 51 pages) : illustrations (some color).
  • Publisher: Carlisle, PA : Strategic Studies Institute and U.S. Army War College Press, 2015.

Content descriptions

General Note:
"August 2015."
Paper version available for sale by the Superintendent of Documents, U.S. Government Publishing Office.
Bibliography, etc. Note:
Includes bibliographical references (pages 45-51).
Source of Description Note:
Description based on online resource; title from PDF title page (SSI, viewed August 26, 2015).

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Subject: United States. Agency for International Development > Public relations.
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Root cause analysis.
United States > Armed Forces > Public relations.

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