|| Shay Sloan is America's no. 1 fitness and personal development coach. The first to combine the two disciplines. And he's cleaning up because of it. Multiple New York Times bestsellers, massive internet following, DVD's, Fitness bootcamps, $50,000 per hour lectures. And, best of all, he looks the part. Tall. Lean. Brutally handsome. A Michelangelo statue come to life. Every straight girl's wet dream. But there's another side to the Sloan success story. A Dark, unhealthy side. Definitely not fit for media consumption. Although he promotes Health and emotional well being... Shay Sloan is fueled by steroids, drugs, and Chivas Regal. And by his overwhelming need for kinky sex. Extreme, multiple partner, electric sex toy aided kinky sex. He rates his women according to their 'grade' of kinky-ness. There are 50 Grades of Shay.