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Buy, buy baby : how consumer culture manipulates parents and harms young minds / Susan Gregory Thomas.

Electronic resources

Available copies

  • 4 of 4 copies available at Evergreen Indiana.

Current holds

0 current holds with 4 total copies.

Location Call Number / Copy Notes Barcode Shelving Location Status Due Date
Starke Co PL - Schricker Main Library (Knox) 339.47 THO (Text) 30032010406129 ADULT NON-FICTION Available -
Syracuse Turkey Creek Twp PL - Syracuse 339.4 THO (Text) 50577010725600 Adult Non-Fiction Available -
West Lafayette PL - West Lafayette J PAR 339.4 Tho (Text) 31951003867790 In Storage - Please Ask Available -
Zionsville PL - Hussey-Mayfield Memorial Branch 339.47 THOMAS (Text) 33946001924583 Nonfiction . 2nd Floor Available -

Record details

  • ISBN: 9780618463510 (hb.)
  • Physical Description: 276 pages ; 24cm
  • Publisher: Boston, MA : Houghton Mifflin, 2007.

Content descriptions

Bibliography, etc. Note: Includes bibliographical references (pages [253]-262) and index.
Formatted Contents Note: Learn something new every day -- "There's a new mom in town" -- "It's like preschool on TV" -- A vast and uncontrolled experiment -- Elmo's world -- The princess lifestyle -- Anything to get them to read -- Developing character in preschool.
Summary, etc.: An investigative journalist examines how marketers exploit infants and toddlers and the broad, often shocking impact of that exploitation on our society. It's no secret that toy and media corporations manipulate the insecurities of parents to move their products, but this book unveils the chilling fact that these corporations are using--and often funding--the latest research in child development to sell directly to babies and toddlers. Author Thomas also reveals the lack of evidence that "educational" shows and toys provide any educational benefit at all for young children, and the growing evidence that some of these products actually impair early development and could harm our kids socially and cognitively for life. Underlying is a dangerous economic and cultural shift: our kids are becoming consumers at alarmingly young ages and suffering all the ills that rampant materialism used to visit only on adults--from anxiety to hypercompetitiveness to depression.--From publisher description.
Subject: Child consumers.
Advertising and children.

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