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Accidental genius: using writing to generate your best ideas, insights, and content [electronic resource].

Levy, Mark, 1962- (Author). hoopla digital. (Added Author).
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Record details

  • ISBN: 9781605096520 (electronic bk.)
  • ISBN: 1605096520 (electronic bk.)
  • Physical Description: 1 online resource
  • Publisher: [United States] : Berrett-Koehler Publishers : 2010.

Content descriptions

Restrictions on Access Note: Digital content provided by hoopla.
Summary, etc.: When it comes to creating ideas, we hold ourselves back. That's because inside each of us is an internal editor whose job is to forever polish our thoughts so we sound smart and in control and so we fit into society. But what happens when we encounter problems where such conventional thinking fails us? How do we get unstuck? For Mark Levy, the answer is free writing, a technique he's used for years to solve all types of business problems and generate ideas for books, articles, and blog posts. Free writing is deceptively simple: start writing as fast as you can, for as long as you can, about a subject you care deeply about, while ignoring the standard rules of grammar and spelling. Your internal editor won't be able to keep up with your output-you'll generate breakthrough ideas and solutions that you couldn't have created any other way. Levy shares his six secrets to free writing as well as fifteen problem-solving and creativity-stimulating principles you can use if you need more firepower-seven of which are new to this edition. Also new to this edition: an extensive section on how to refine your raw free writing into something you can share with the world.
System Details Note: Mode of access: World Wide Web.
Subject: English language > Rhetoric > Problems, exercises, etc.
Critical thinking > Problems, exercises, etc.
Business writing > Problems, exercises, etc.
Electronic books.

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