Catalog

Record Details

Catalog Search



The power of habit [electronic resource] : Why We Do What We Do in Life and Business. Charles Duhigg.

Duhigg, Charles. (Author). Chamberlain, Mike. (Added Author).
Image of item

Electronic resources

Record details

  • ISBN: 9780307966674 (sound recording)
  • Physical Description: 1 online resource (9 audio files) : digital
  • Edition: Unabridged.
  • Publisher: New York : Random House Audio, 2012.

Content descriptions

General Note: Unabridged.
Participant or Performer Note: Narrator: Mike Chamberlain.
Summary, etc.: NAMED ONE OF THE BEST BOOKS OF THE YEAR BYThe Wall Street JournalFinancial TimesNEW YORK TIMES BESTSELLERA young woman walks into a laboratory. Over the past two years, she has transformed almost every aspect of her life. She has quit smoking, run a marathon, and been promoted at work. The patterns inside her brain, neurologists discover, have fundamentally changed. Marketers at Procter & Gamble study videos of people making their beds. They are desperately trying to figure out how to sell a new product called Febreze, on track to be one of the biggest flops in company history. Suddenly, one of them detects a nearly imperceptible pattern—and with a slight shift in advertising, Febreze goes on to earn a billion dollars a year. An untested CEO takes over one of the largest companies in America. His first order of business is attacking a single pattern among his employees—how they approach worker...
System Details Note: Requires OverDrive Listen (file size: N/A KB) or OverDrive app (file size: 306280 KB).
Subject: Nonfiction.
Business.
Psychology.
Self-Improvement.
Genre: Electronic books.

Additional Resources