The tipping point : how little things can make a big difference / Malcolm Gladwell.
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|Location||Call Number / Copy Notes||Barcode||Shelving Location||Status||Due Date|
|South Whitley Comm. PL - South Whitley||PA 071 -- 302 GLA (Text)||30402004304178||ADULT AUDIOBOOK||Available||-|
- ISBN: 9781602525955
- ISBN: 1602525951
- Physical Description: 1 sound media player (8.5 hrs) : digital ; 9 x 6 cm
- Edition: Unabridged ed.
- Publisher: New York : Hatchette Audio, 
- Copyright: ℗2007
|General Note:|| Playaway.
Subtitle form container.
|Participant or Performer Note:|| Read by the author.
|Summary, etc.:|| Gladwell introduces us to the particular personality types who are natural pollinators of new ideas and trends, the people who create the phenomenon of word of mouth. He analyzes fashion trends, children's television, and the early days of the American Revolution for clues about making ideas infectious, and visits market mavens and great salesmen to show how to start and sustain social epidemics.
|System Details Note:|| Issued on Playaway, a dedicated audio media player.
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