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The four : the hidden DNA of Amazon, Apple, Facebook, and Google / Scott Galloway.

Galloway, Scott, (author.).

Available copies

  • 6 of 11 copies available at Evergreen Indiana. (Show)
  • 0 of 1 copy available at Greenwood Public Library.

Current holds

0 current holds with 11 total copies.

Location Call Number / Copy Notes Barcode Shelving Location Status Due Date
Greenwood PL - Greenwood 025.5206 GAL (Text) 36626103878708 New Adult Nonfiction Checked out 12/23/2017

Record details

  • ISBN: 9780735213654
  • ISBN: 9780525533306
  • ISBN: 0735213658
  • Physical Description: viii, 310 pages : illustrations ; 24 cm
  • Publisher: New York : Portfolio/Penguin, [2017]

Content descriptions

Bibliography, etc. Note: Includes bibliographical references (pages 275-301) and index.
Summary, etc.: An acclaimed NYU business professor examines the rise and influence of technology titans Apple, Amazon, Google and Facebook to reveal how they became successful by adapting the ideas of others in ways that reflect evolutionary psychology, outlining the likely path of a next possible major contender.
Subject: Google (Firm)
Apple Computer, Inc.
Facebook (Firm) (Firm)
Information services industry.
Strategic planning.
Consumer behavior.
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